Client

ILERA Apothecary

Platforms

Shopify, Instagram, Facebook

Concept

Social Strategy, Copywriting, Creative Direction, Brand Development

ILERA Apothecary is a plant-based skincare brand. The name ILERA — meaning health, derives from Yoruba, a national language in Nigeria. The ILERA Apothecary team strives to keep West African practices and philosophies alive by delivering sustainable ingredients found naturally on the Earth. Our most commonly used ingredient is Okwuma, the Igbo term for Shea Butter. Okwuma is a natural plant grown in the Shea Belt of West Africa.

Published Campaigns

  • 48 Hours in Jacmel

    • Campaign Strategy ​

    • Copywriting 

  • OBODO

    • Campaign Strategy ​

    • Copywriting 

    • Location Scouting